The Publishers Weekly, Volumen169F. Leypoldt, 1956 |
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Página 1627
... advertising for the book . A member of the Times ' book advertising department told PW that the " advertising acceptability " department automatically had refused advertising for " Around the World Confidential " on the grounds of the ...
... advertising for the book . A member of the Times ' book advertising department told PW that the " advertising acceptability " department automatically had refused advertising for " Around the World Confidential " on the grounds of the ...
Página 2326
... advertising . New campaign for the whole Mainstream of America series including special benefits for stores promoting the complete series . Special display piece . AFTERNOON OF AN AUTOCRAT by Norah Lofts takes place in the same sort of ...
... advertising . New campaign for the whole Mainstream of America series including special benefits for stores promoting the complete series . Special display piece . AFTERNOON OF AN AUTOCRAT by Norah Lofts takes place in the same sort of ...
Página 2613
... advertising in the store , and almost nothing at all in the book department . If we broaden the definition of co - operative advertising to include a percentage of a total year's volume of any given publisher and use that amount for ...
... advertising in the store , and almost nothing at all in the book department . If we broaden the definition of co - operative advertising to include a percentage of a total year's volume of any given publisher and use that amount for ...
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advertising Amer American Book American Booksellers Association April Association AUNTIE MAME Balt best seller bibl biography Book Publishers book trade booksellers bookstore Bost Bridey Murphy cards cent Charles Chic Chicago City Club color Columbia convention copies DENNIS THE MENACE diagrs display Dodd Doubleday Dutton edition editor Fair Lawn fiction footnotes Garden Grosset Harper Houghton House illustrations James John July June June 11 juvenile Knopf Library Lippincott Macmillan maps McGraw National novel orders Oxford paperback Patrick Dennis Philosophical Lib Pocket Bks Popular Lib posters Prentice-Hall president Press pap printing promotion pseud publication pubn R. R. Bowker Random Remainder Book Richard Rinehart Robert Schuster Sept Simon story Thomas tion titles Univ University Viking volume Walter Lord William World writing York young