The Publishers Weekly, Volumen164F. Leypoldt, 1953 |
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... month in and month out , although their tastes in particular authors , categories of books , or brand names may fluctuate con- siderably . FAST TURNOVER PER SQUARE FOOT OF SPACE The percentage of profit to the retail deal- er , which is ...
... month in and month out , although their tastes in particular authors , categories of books , or brand names may fluctuate con- siderably . FAST TURNOVER PER SQUARE FOOT OF SPACE The percentage of profit to the retail deal- er , which is ...
Página 2062
... month's publishing output . The dealer and wholesaler agreed on a standard " draw " of copies of accepted lines of books most likely to have appropriate new titles , keeping this total down to only 325 copies per month , relying upon ...
... month's publishing output . The dealer and wholesaler agreed on a standard " draw " of copies of accepted lines of books most likely to have appropriate new titles , keeping this total down to only 325 copies per month , relying upon ...
Página 455
... month will discuss the advertising of the previous calendar month and will select and comment on three or four ads , perhaps sometimes more , as out- standing and interesting examples of book advertising . The Adclub executive commit ...
... month will discuss the advertising of the previous calendar month and will select and comment on three or four ads , perhaps sometimes more , as out- standing and interesting examples of book advertising . The Adclub executive commit ...
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A. A. Wyn A. J. Cronin advertising Amer American Book Assn Balt Bantam best seller bibl Book Club booksellers bookstores Bost CAINE MUTINY cent Charles Chic Chicago Children's Book Christmas color Columbia Company copies dealers December diagrs display Doubleday edition editor Erle Stanley Gardner Exposition Press fair trade fiction footnotes FREDERIC G Garden City Garden City Bks Gnome Press Grosset Harper Houghton House illustrations James January John juvenile Library Lippincott literary Little Golden Books Macmillan magazine manager maps McGraw-Hill novel November October Original Pageant Press Phil Pocket Popular Lib Prentice-Hall Press bds Press pap printing promotion pseud publication R. R. Bowker readers retail Robert Schuster selling Simon sold story tion titles Univ University Vantage Press volume week Weekly William writing York young Zondervan