The Publishers Weekly, Volumen159F. Leypoldt, 1951 |
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Página 146
... promotion with New York bookstores , and later as copywriter and account execu- tive . A. S. BARNES has announced the follow- ing additions to its staff : GLADYS SUSMAN has been appointed assistant editor of the firm . A grad . uate of ...
... promotion with New York bookstores , and later as copywriter and account execu- tive . A. S. BARNES has announced the follow- ing additions to its staff : GLADYS SUSMAN has been appointed assistant editor of the firm . A grad . uate of ...
Página 250
... Promotion Service Frederick Farnam Associates , the firm estab- lished a year and a half ago to publish re- gional guides to the Americas ( PW , Septem- ber 10 , 1949 ) , is instituting a sales , adver- tising and sales promotion ...
... Promotion Service Frederick Farnam Associates , the firm estab- lished a year and a half ago to publish re- gional guides to the Americas ( PW , Septem- ber 10 , 1949 ) , is instituting a sales , adver- tising and sales promotion ...
Página 464
The Publishers ' Plans for 1 50 Major Spring Promotion Campaigns THE lists of books which will be given the largest share of the publishers ' advertising and promotion dollars during the coming spring season are very interesting in that ...
The Publishers ' Plans for 1 50 Major Spring Promotion Campaigns THE lists of books which will be given the largest share of the publishers ' advertising and promotion dollars during the coming spring season are very interesting in that ...
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A. A. Wyn advertising Amer American April Avon Bantam Barnes & Noble bibl Book Publishers booksellers bookstore C. C. Thomas Cambridge Univ cent Charles Chicago Christian Club color Columbia Company copies Crime club Crowell diagrs Dodd Doubleday 2 50 Duell Dutton edition Edward Farrar February February 26 fiction Garden City George Grosset & Dunlap Grosset 100 Harcourt Harper Henry Houghton House Illustrated James Jan Wiley January January 20 John Knopf Library Lippincott Longmans Macmillan March March 19 McGraw modern Morrow National novel Oxford Paul Philosophical Lib Pocket Bks Pocket Books Popular Lib Prentice-Hall printing promotion publication Pubns R. R. Bowker Random religious Rinehart Robert Scribner Simon & Schuster Sloane Smith sold spring story Straus tion titles trade Transatlantic Arts University Press West William World York 16 York City