The Publishers Weekly, Volumen133F. Leypoldt, 1938 |
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Página 301
... advertising pages an interesting opportunity to estimate the present trends in direct mail advertising . Books or educational courses always take a large part of this advertising space . The heaviest advertiser is the firm of Haldemann ...
... advertising pages an interesting opportunity to estimate the present trends in direct mail advertising . Books or educational courses always take a large part of this advertising space . The heaviest advertiser is the firm of Haldemann ...
Página 475
... advertising appropriation alloted to it was $ 10,000 . Advertising is ap- pearing in 23 local newspapers throughout the country in addition to the usual media . Bookstores received for display a three - piece set of posters and a ...
... advertising appropriation alloted to it was $ 10,000 . Advertising is ap- pearing in 23 local newspapers throughout the country in addition to the usual media . Bookstores received for display a three - piece set of posters and a ...
Página 485
Julian Messner , Inc. Julian Messner tells us that his firm doubled its advertising during 1937 and plans to continue increasing it in 1938 , building up the list as a whole as well as promoting individual titles . Spring advertising ...
Julian Messner , Inc. Julian Messner tells us that his firm doubled its advertising during 1937 and plans to continue increasing it in 1938 , building up the list as a whole as well as promoting individual titles . Spring advertising ...
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