The Publishers Weekly, Volumen139F. Leypoldt, 1941 |
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Página 387
... advertising cam- paign for a single book published during the fall of 1940 has been given to Farrar and Rinehart for the capaign for " AP the Story of News , " by Oliver Gramling . The award was made at a meeting of the Adclub at the ...
... advertising cam- paign for a single book published during the fall of 1940 has been given to Farrar and Rinehart for the capaign for " AP the Story of News , " by Oliver Gramling . The award was made at a meeting of the Adclub at the ...
Página 619
... advertising in the general picture of national advertising is emphasized by a letter from the New York Times received by Denhard , Pfeiffer & Wells , agents for twenty - one publishers . " Many advertising agencies place a large volume ...
... advertising in the general picture of national advertising is emphasized by a letter from the New York Times received by Denhard , Pfeiffer & Wells , agents for twenty - one publishers . " Many advertising agencies place a large volume ...
Página 825
... Advertising Pays IT IS ALWAYS POSSIBLE to start an argument in the book trade by raising the question , " Does Advertising Pay ? " It may be , at this late date , an academic question , but there are always publishers ( even those who ...
... Advertising Pays IT IS ALWAYS POSSIBLE to start an argument in the book trade by raising the question , " Does Advertising Pay ? " It may be , at this late date , an academic question , but there are always publishers ( even those who ...
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