The Publishers Weekly, Volumen155F. Leypoldt, 1949 |
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Página 2281
... material sent out is opened , read , and utilized . They can be encouraged by the fact that 82 per cent of those polled open and look over all promotional material received ; 66 per cent pay more attention to 1st class mail than 3rd ...
... material sent out is opened , read , and utilized . They can be encouraged by the fact that 82 per cent of those polled open and look over all promotional material received ; 66 per cent pay more attention to 1st class mail than 3rd ...
Página 2282
... material had a non - nuisance value to 56 per cent of the sampling , even though their needs for this material had already been canvassed by sales- men . " It is now generally agreed among pub- lishers , ” the questionnaire stated ...
... material had a non - nuisance value to 56 per cent of the sampling , even though their needs for this material had already been canvassed by sales- men . " It is now generally agreed among pub- lishers , ” the questionnaire stated ...
Página 2556
... materials . $ 51p . diagrs . O c . N.Y. , McGraw - Hill 4.00 An extensive treatment of the subject , for use in the ... material included . Drummond , Alexander Magnus and Gard , Robert E. The Cardiff Giant : with The Cardif Gurt ...
... materials . $ 51p . diagrs . O c . N.Y. , McGraw - Hill 4.00 An extensive treatment of the subject , for use in the ... material included . Drummond , Alexander Magnus and Gard , Robert E. The Cardiff Giant : with The Cardif Gurt ...
Contenido
Sección 1 | 1896 |
Sección 2 | 1906 |
Sección 3 | 1907 |
Derechos de autor | |
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A. A. Wyn advertising Amer American Book American Booksellers Association annual Bantam 0 25 bibl Book Club Book Publishers Book Store book trade booksellers Bookshop bookstore Bost C. C. Thomas Cambridge Univ cent Chic Chicago City Cleveland Indians color committee copies Council Crime club Denton Scott designed diagrs director display Doubleday Dutton edition editor English exhibit FREDERIC G George Grosset Harper Henry Houghton House jacket John July June June 15 juvenile Knopf Library lishers Macmillan manager maps Mary McGraw novel Oxford Platt & Munk Pocket Bks PRIDE'S CASTLE Princeton printed promotion publication Pubns R. R. Bowker radio Remainder Book retail Robert Scribner sell seller Smith story textbook tion titles University Press Washington Weekly Whittlesey William writing York