The Publishers Weekly, Volumen115F. Leypoldt, 1929 |
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Página 2483
... advertising as there was the year before of books , but it is more and more concen- trated in the New York City newspapers . The Times , of course , is standard equip ment to any book advertising program , and the Herald Tribune and the ...
... advertising as there was the year before of books , but it is more and more concen- trated in the New York City newspapers . The Times , of course , is standard equip ment to any book advertising program , and the Herald Tribune and the ...
Página 2484
... advertising into Boston , there is no ques- tion about that . MR . KIDD : I haven't much to say about the advertising appropriation for the reason that Cincinnati is out in the wild and woolly west , and the publishers spend very little ...
... advertising into Boston , there is no ques- tion about that . MR . KIDD : I haven't much to say about the advertising appropriation for the reason that Cincinnati is out in the wild and woolly west , and the publishers spend very little ...
Página 2485
... advertising man , or the agency man who handles the Brentano account , is one of the cleverest retail advertisers in any business , and certainly in the book business . Those of you who had the opportunity of seeing Brentano's copy ...
... advertising man , or the agency man who handles the Brentano account , is one of the cleverest retail advertisers in any business , and certainly in the book business . Those of you who had the opportunity of seeing Brentano's copy ...
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List Linscott R | 1628 |
Allerton Book Stationery Co N Y 2256 | 1688 |
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