The Publishers Weekly, Volumen151F. Leypoldt, 1947 |
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Página 1911
... PROMOTION OF CHILDREN'S BOOKS The juvenile publishers have cooperated , too , in one of the finest and most productive promotion efforts which this industry has seen , the Children's Book Council and Chil- dren's Book Week , now known ...
... PROMOTION OF CHILDREN'S BOOKS The juvenile publishers have cooperated , too , in one of the finest and most productive promotion efforts which this industry has seen , the Children's Book Council and Chil- dren's Book Week , now known ...
Página 2237
... promotion campaign which attracted large crowds and resulted in the sales of thousands of Little Golden Books and other story books pub- lished by Simon & Schuster . The promotion was centered around a mammoth Easter egg which was ...
... promotion campaign which attracted large crowds and resulted in the sales of thousands of Little Golden Books and other story books pub- lished by Simon & Schuster . The promotion was centered around a mammoth Easter egg which was ...
Página 2484
DEPARTMENT STORe methoDS FOR RADIO PROMOTION OF BOOKS Examples of effective methods of radio promotion for retail selling of books have been cited to us recently by several de- partment store buyers in the Middle West , who have been ...
DEPARTMENT STORe methoDS FOR RADIO PROMOTION OF BOOKS Examples of effective methods of radio promotion for retail selling of books have been cited to us recently by several de- partment store buyers in the Middle West , who have been ...
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COMPANY INCORPORATED | 1879 |
SALES HELPS Attractive circulars | 1908 |
With illustrations 6 00 | 1925 |
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