The Publishers Weekly, Volumen156F. Leypoldt, 1949 |
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Página 1405
... Regional promotions are especially worthy of note this fall ( see article , page 1410 ) , and a good many of the cooperative ad arrangements are specifically angled for regional promotions . Some publishers will consider cooperative ...
... Regional promotions are especially worthy of note this fall ( see article , page 1410 ) , and a good many of the cooperative ad arrangements are specifically angled for regional promotions . Some publishers will consider cooperative ...
Página 1410
... regional campaigns . Now that the boom in California books has subsided somewhat , the greatest number of regional books seems to be those of special interest to Southern readers with New Eng- land books running a close second . Books ...
... regional campaigns . Now that the boom in California books has subsided somewhat , the greatest number of regional books seems to be those of special interest to Southern readers with New Eng- land books running a close second . Books ...
Página 1415
... REGIONAL PROMOTION The list which follows covers special re- gional promotion planned by publishers for fall books published on or after September 1 . Space permits us to include only those books for which the publishers have made regional ...
... REGIONAL PROMOTION The list which follows covers special re- gional promotion planned by publishers for fall books published on or after September 1 . Space permits us to include only those books for which the publishers have made regional ...
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American autographing party Basement Book best seller bibl biography BOBBS-MERRILL BOOK CLUB Book Store booksellers bookstores Bost boys Brace campaign Charles Clegg circulars Cleveland cooperative ads Cooperative advertising copies Crime Club Crowell customers diagrs Dictionary double post cards Doubleday Dutton edition editors England fall fiction Franklin Spier Garden City George Guy Howard Harcourt Harper Houston Harte Illustrated Imprinted John John Churchill Chase July Knopf Library literary Lucius Beebe Mary mats National novel November October October 15 October 20 Orleans Paul plans Posters Press Price printing publication published pubn R. R. Bowker radio readers regional books Regional Promotions Rinehart Robert San Francisco Schwab Scribner September September 19 September 21 SHOLEM ASCH story Street tion titles trade Univ University Virginia W. C. Fields Weekly West WHITTLESEY HOUSE William window display World Pub York