The Publishers Weekly, Volumen156F. Leypoldt, 1949 |
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Página 1405
... Fall , Especially for Regional Books PUBLISHERS have made an unusually large number of cooperative advertising offers to booksellers this fall , although in most cases these offers are in line with policies estab- lished in the ...
... Fall , Especially for Regional Books PUBLISHERS have made an unusually large number of cooperative advertising offers to booksellers this fall , although in most cases these offers are in line with policies estab- lished in the ...
Página 1410
The Fall Lists Provide Opportunities For Profitable Regional Promotions THIS year the publishers ' fall lists include an unusually large number of regional books which will provide the bookstores with op- portunities for good local ...
The Fall Lists Provide Opportunities For Profitable Regional Promotions THIS year the publishers ' fall lists include an unusually large number of regional books which will provide the bookstores with op- portunities for good local ...
Página 1411
... fall announcement questionnaire what books of special interest in their localities they planned to promote this fall . The book- sellers have not taken the publishers up on all their offers , by any means , but they do plan to campaign ...
... fall announcement questionnaire what books of special interest in their localities they planned to promote this fall . The book- sellers have not taken the publishers up on all their offers , by any means , but they do plan to campaign ...
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American autographing party Basement Book best seller bibl biography BOBBS-MERRILL BOOK CLUB Book Store booksellers bookstores Bost boys Brace campaign Charles Clegg circulars Cleveland cooperative ads Cooperative advertising copies Crime Club Crowell customers diagrs Dictionary double post cards Doubleday Dutton edition editors England fall fiction Franklin Spier Garden City George Guy Howard Harcourt Harper Houston Harte Illustrated Imprinted John John Churchill Chase July Knopf Library literary Lucius Beebe Mary mats National novel November October October 15 October 20 Orleans Paul plans Posters Press Price printing publication published pubn R. R. Bowker radio readers regional books Regional Promotions Rinehart Robert San Francisco Schwab Scribner September September 19 September 21 SHOLEM ASCH story Street tion titles trade Univ University Virginia W. C. Fields Weekly West WHITTLESEY HOUSE William window display World Pub York