The Publishers Weekly, Volumen140F. Leypoldt, 1941 |
Dentro del libro
Resultados 1-3 de 69
Página 19
... writing copy . ( 2 ) Sales had more than doubled because advertising really described books to possible purchasers . Thus it became possible , for the first time in history , for an ordinary person to decide on the basis of advertising ...
... writing copy . ( 2 ) Sales had more than doubled because advertising really described books to possible purchasers . Thus it became possible , for the first time in history , for an ordinary person to decide on the basis of advertising ...
Página 373
... writing about people who make their living from the soil . Readers discovered that these were not mere characters in another " farm novel " ; they were living human beings -with all the faults , the desires and the great- ness implicit ...
... writing about people who make their living from the soil . Readers discovered that these were not mere characters in another " farm novel " ; they were living human beings -with all the faults , the desires and the great- ness implicit ...
Página 963
... WRITING GAME will be published . It contains 35 representative articles selected from his published contributions . When asked for his formula Mr. Tunis said that the idea plus selling the idea plus research plus sweat plus rejection ...
... WRITING GAME will be published . It contains 35 representative articles selected from his published contributions . When asked for his formula Mr. Tunis said that the idea plus selling the idea plus research plus sweat plus rejection ...
Otras ediciones - Ver todas
Términos y frases comunes
adventures advertising Ages Alice Duer Miller Amer American books August B'ks Berlin Diary best seller bibl biography Book Store book trade Book Week booksellers Bookshop bookstores Bost Boston boys Brown Calif catalog Chic Chicago children's books color copies Crime club Dept diagrs Dodd Doran Book Doubleday Dutton edition editor England English Farrar & Rinehart fiction FREDERIC G Garden City George girls Grosset Harcourt Harper Helen History Hitler Houghton House Illus Illustrated Items James John Joseph Horne Co July juvenile Knopf Library Lippincott Little Louis Macmillan magazines maps Mary Mein Kampf modern murder mystery novel Oxford poster Press printed promotion pseud pub'n publication published R. R. Bowker readers Scribner sell Sept Smith sold Stokes story Thomas tion titles Univ Viking vols volume Weekly William World writing York York City young