The Publishers Weekly, Volumen166F. Leypoldt, 1954 |
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Página 1558
... promoting sales of books ; librarians in promoting use of books . The two activities are so closely related that some of the promotion materi- als and techniques might be interchangeable . The ALA Committee on Relations with Publishers ...
... promoting sales of books ; librarians in promoting use of books . The two activities are so closely related that some of the promotion materi- als and techniques might be interchangeable . The ALA Committee on Relations with Publishers ...
Página 1807
... promotions , including an entry for the book in Vassar's Christmas catalog . Displays of " Gothic Painting " have also helped the sale . OCTOBER PROMOTION : STOKES & STOCKELL in Nashville is having a very good October , writes Elsie ...
... promotions , including an entry for the book in Vassar's Christmas catalog . Displays of " Gothic Painting " have also helped the sale . OCTOBER PROMOTION : STOKES & STOCKELL in Nashville is having a very good October , writes Elsie ...
Página 2049
... promotion for Anya Seton's " Katherine " ( PW , October 1 31 , 1953 , May 29 , September 11 , 1954 ) . Henry Humphrey's Perspective 1954 agency is handling the promotion with about 250 TV stations across the country , in fact ...
... promotion for Anya Seton's " Katherine " ( PW , October 1 31 , 1953 , May 29 , September 11 , 1954 ) . Henry Humphrey's Perspective 1954 agency is handling the promotion with about 250 TV stations across the country , in fact ...
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A. A. Wyn advertising Ages Aladdin Amer American Book Balt best seller bibl biography book department book trade booksellers bookstores Bost Catholic cent Chic Chicago children's books Christmas Club College color Company copies Crowell diagrs display Dodd Doubleday Dutton edition editor fiction footnotes FREDERIC G Garden City GERTRUDE LAWRENCE Harper House illustrations James January John juvenile librarians Library Lillian Roth literary Macmillan magazine maps Mary McGraw-Hill modern National novel November October October 21 photographs picture Prentice-Hall president Press pap printing promotion pseud publication Pubns R. R. Bowker reading Review Rinehart Robert Scribner selling September Simon & Schuster sold story Thomas tion titles Tribune Magazine UNESCO Univ University Viking volume week Weekly William writing York young