THE Publishers' Weekly The American BOOK TRADE JOURNAL Published by R. R. Bowker Co. at 62 West 45th Street, New York R. R. Bowker, President and Treasurer; J. A. Holden, Secretary Entered as second-class matter June 18, 1879, at the post office at New York, N. Y., under the Act of March 3, 1879. Subscription price, $5.00 a year. VOL. XCVI. NEW YORK, DECEMBER 6, 1919 No. 20 THE STORY OF THE MAN WHO FORCED AMERICA TO WAR Two sales instead of one The business man at the book store He made his purchase and while waiting for the book and change he leisurely scanned the books displayed. Then his eye caught something that brightened it perceptibly-a placard with the imprint "Shaw Standard Business Books." Immediately he stepped over to this table, selected three of the Shaw books in which he was interested, and inspected the tables of contents carefully. A quarter of an hour later he left the booksellers. He had missed the 5:17. But in spite of this his features reflected the satisfied man. Under his arm was tucked the novel-for his wife; and nestling by its side were three Shaw books-for himself. Display Shaw books- Shaw books sell with little effort. Simply give them room on your shelves or tables or display them in your windows, and a good, steady sale will be the -New York Shaw Standard Published by the A. W. SHAW COMPANY Largest publishers of business literature in the world Canadian Agency: The Mus son A few foreign agencies still open. London: To be Published on January Third, 1920 THE GREAT IMPERSONATION By E. PHILLIPS OPPENHEIM G ERMANY hated E. Phillips Oppenheim. In fact his name was on the list of dangerous English people to be shot when Germany occupied Great Britain. And the reason he was the first writer of fiction to proclaim the Teutonic menace. Oppenheim has written several novels dealing with this theme. But in "THE GREAT IMPERSONATION" he has surpassed himself. It is a happy blending of love, mystery and international intrigue, so splendidly done that its publishers are honestly convinced it is the best story Oppenheim has ever written. Although the first printing of "THE GREAT IMPERSONATION" was larger than the total sales of any Oppenheim ever published-the book is now in its second printing-bearing out our statement that this is The Best Story Oppenheim Ever Wrote! A Book of the Hundred Thousand Class With 4 illustrations. 12 mo. 322 pages. $1.75 net LITTLE, BROWN & COMPANY Publishers, Boston, Mass. |