The Publishers Weekly, Volumen237F. Leypoldt, 1990 |
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Página 17
... says . " In the past very few programs or publi- cations could make or break a book . Now several media outlets can do just that . " Shows That Make a Book Oprah , Donahue and Geraldo are in the " make " category for certain nonfiction ...
... says . " In the past very few programs or publi- cations could make or break a book . Now several media outlets can do just that . " Shows That Make a Book Oprah , Donahue and Geraldo are in the " make " category for certain nonfiction ...
Página 22
... says Putnam's Marilyn Ducksworth . " We pick those we'll push at marketing meetings . We see which lend themselves to advertis- ing and which to promotion . Some are picked for tours , others for local events , some books are just sent ...
... says Putnam's Marilyn Ducksworth . " We pick those we'll push at marketing meetings . We see which lend themselves to advertis- ing and which to promotion . Some are picked for tours , others for local events , some books are just sent ...
Página 28
... says Miriam Pollack , a former R.N. who opened Choices in New York City in July 1989. " As people are getting well they need literature that helps them understand their feelings . " The owners agree that their greatest need is for books ...
... says Miriam Pollack , a former R.N. who opened Choices in New York City in July 1989. " As people are getting well they need literature that helps them understand their feelings . " The owners agree that their greatest need is for books ...
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