The Publishers Weekly, Volumen172F. Leypoldt, 1957 |
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Página 26
... advertising dollar ? " " No , if you mean space advertising , " said Mr. Rieman . " But the Southwest does get a lot of cooperative advertising . The main function of advertising is to start word - of- mouth excitement about a book ...
... advertising dollar ? " " No , if you mean space advertising , " said Mr. Rieman . " But the Southwest does get a lot of cooperative advertising . The main function of advertising is to start word - of- mouth excitement about a book ...
Página 27
... advertising -the way we have to if we want to have book advertised in Dallas . " NEWSPAPERS AREN'T THE ONLY ADVERTISING MEDIUM " Each book presents a special problem n the timing of advertising , " Mr. Rieman aid . " Simon and Schuster ...
... advertising -the way we have to if we want to have book advertised in Dallas . " NEWSPAPERS AREN'T THE ONLY ADVERTISING MEDIUM " Each book presents a special problem n the timing of advertising , " Mr. Rieman aid . " Simon and Schuster ...
Página
... advertise movies , Alfred Tamarin , assistant national director of advertising and publicity for United Artists , said he thought Mr. Sussman's questions couldn't be answered if they were based on a search for logical answers a quest ...
... advertise movies , Alfred Tamarin , assistant national director of advertising and publicity for United Artists , said he thought Mr. Sussman's questions couldn't be answered if they were based on a search for logical answers a quest ...
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ontrade Titles | 30 |
N ANGLOSAXON AND CELTIC BIBLIOGRAPHY 4501087 | 81 |
RM CRISIS 19191923 | 49 |
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