The Publishers' Weekly: The American Book Trade Journal, Volumen151Office of the Publishers' weekly, 1947 |
Dentro del libro
Resultados 1-3 de 86
Página 2309
... advertising director for the firm ( PW , June 30 , 1945 ) . Matthew Meyer , who has re- cently joined Prentice - Hall , is in charge of trade advertising and promotion copy ( PW , April 5 ) . ▻ IRVING FRIED is the new buyer of the book ...
... advertising director for the firm ( PW , June 30 , 1945 ) . Matthew Meyer , who has re- cently joined Prentice - Hall , is in charge of trade advertising and promotion copy ( PW , April 5 ) . ▻ IRVING FRIED is the new buyer of the book ...
Página 2679
... advertiSING National advertising expenditures in newspapers in 1946 have been reported for the second consecutive year by Advertising Age , in cooperation with Media Records , Inc. , Printers Ink and the Magazine Adver- tising Bureau ...
... advertiSING National advertising expenditures in newspapers in 1946 have been reported for the second consecutive year by Advertising Age , in cooperation with Media Records , Inc. , Printers Ink and the Magazine Adver- tising Bureau ...
Página 2693
... advertising dollars . But there is an old advertising ax- iom that advertising follows success . To at- tempt to create sales in some of the smaller cities is to put the cart before the horse . And we know that the advertising we do in ...
... advertising dollars . But there is an old advertising ax- iom that advertising follows success . To at- tempt to create sales in some of the smaller cities is to put the cart before the horse . And we know that the advertising we do in ...
Otras ediciones - Ver todas
Términos y frases comunes
A. A. Wyn advertising Amer American books American Booksellers Association April award best seller bibl Bob Feller book clubs Book Publishers Book Store Book-of-the-Month Club booksellers Bookshop bookstores Bost Brown cent Charles Chic Chicago City College Company copies designed diagrs Dial Press display Doubleday Duell Dutton edition editor Eerdmans English fiction FREDERIC G George Grosset Harper Henry History Holt Houghton House illustrated James John July June Knopf Laura Z Library lished lishers literary Lydia Bailey Macmillan magazine manager maps McGraw-H ment modern mystery National novel Oxford Prentice-Hall Press printing publication Pubns R. R. Bowker radio readers Rinehart Robert Scribner selection sell sold story Street tion titles Tribune Univ Viking Weekly Whittlesey Wiley William World writing York York Herald Tribune Ziff-Davis