The Publishers Weekly, Volumen252,Temas44-50F. Leypoldt, 2005 |
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Página 21
... backlist books play a cru- cial role , providing the financial foundation for many presses . We asked publishers about their backlist strategies , and they pointed to some of the enduring stars that support their programs . Finally ...
... backlist books play a cru- cial role , providing the financial foundation for many presses . We asked publishers about their backlist strategies , and they pointed to some of the enduring stars that support their programs . Finally ...
Página 30
... backlist ratio , " says Niko Pfund , academic publisher and v - p at Oxford University Press . The strongest academic programs at OUP pull about 75 % of sales from backlist . Reli- gion publishing in particular lends itself to back- list ...
... backlist ratio , " says Niko Pfund , academic publisher and v - p at Oxford University Press . The strongest academic programs at OUP pull about 75 % of sales from backlist . Reli- gion publishing in particular lends itself to back- list ...
Página 31
... backlist , according to ess director Tina C. Weiner . Like other niversity presses , its list serves many dis- plines . Weiner also differentiates her list ' market appeal . " The same book might : handled in different ways for trade ...
... backlist , according to ess director Tina C. Weiner . Like other niversity presses , its list serves many dis- plines . Weiner also differentiates her list ' market appeal . " The same book might : handled in different ways for trade ...
Contenido
a novel by michelle | 52 |
LeaAschkenas | 58 |
CHILDRENS | 67 |
Derechos de autor | |
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