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INaliyelive inlidhet White light of publicitytha Whether the leadership
be vested in a man or in a manufactured product, emulation and
has been done, this form of advertizing will disappear as if by magic.
Northwestern Iron Co.
will never get rid of them by empha-
Sleeping on it before deciding is all right, but don't sleep too long. You may have a competitor who doesn't need so much sleep.
Coupon bonds of $1,000, $500 and $100 Naturing in Series from October I, 1915, to October 1, 1934.
Secured by all the Company's property including two modern blast furnaces, by-product coke plant, etc., at Mayville, Wis., together with 1,243 acres of valuable land containing over 10,000,000 tons of iron ore.
The Company has had sixty years' successful operation. Value of security over four times entire loan.
Mortgage provides liberal sinking fund. We strongly recommend these bonds. Price par and interest.
Write to-day for Circular No. 868T
Giving Her a Chance.
Express.) “Mary, you tell us,” she said, The fussy lady had noticed that the rude "what is the function of the stomach.” man sitting beside her on the street-car “The function of the stomach," the little had expectorated on the floor. The fussy girl answered, “is to hold up the petticoat." lady, according to the Cincinnati Enquirer, immediately signaled the conductor and that English As She Is Wrote. official came in to see what was wanted. London Tit-Bits collects number of
“Do you allow spitting in this car?" de- ludicrous specimens of inverted meaning manded the fussy lady.
caused by misplaced clauses. Here are some "Well, no," replied the conductor. “But of them : you on the platform if you "I
man digging a well with want to, lady.”
A bill presented to a farmer ran thus: Couldn't See the Hole.
"To hanging two barn doors and myself, Another street-car story is gathered by 4s. 6d.”. the Chestnut Editor of Everybody's. A very
An advertizer wrote: “Wanted, a young small man sat in a street-car until he became man to look after a horse of the Methodist tightly wedged in from both sides. There en- persuasion." tered a large, handsome woman, upholstered
A remarkable instance of charity: “A to the minute. She took the strap in front wealthy gentleman will adopt a little boy with of the small man, and was hanging to it in a small family.” discomfort when he arose with a flourish In the account of a shipwreck appeared of politeness and touched her arm,
the following: “The captain swam ashore. “Take my seat, madam,” he said with a So did the chambermaid; she was insured smile and a bow.
for a large sum, and loaded with pig iron." “Oh, thank you very much,” she replied, An Irishman complained to his physician and turned toward the seat. Then, smiling that “he stuffed him so much with drugs that genially, she added :
he was ill a long time after he got well.” "Where did you get up from?"
The Generous Little Boy. Knew What He Wanted to Give. He was a good little boy, says à London Billie, who had been having trouble with paper, and very thoughtful. It was during his older cousin Ralph, came into the house, a long spell of dry weather and he had so the Ladies' Home Journal tells us. His heard of the great scarcity of water throughmother, knowing nothing of the trouble, said: out the country. “Billie, what would you like to give your
He came to his mother and slipped his cousin Ralph for Christmas ?”
hand into hers. "I know what I'd like to give him," said “Mama,” he said, "is it true that in some Billie savagely, “but I ain't big enough." places the little boys and girls have scarcely
enough water to drink?” The Deluded Cow.
“That is what the papers say, my dear.”. “Even animals show their feeling,” re
“Mama,” he said in his earnest way, “as marked the comedian to a friend the other long as the water is so very, very scarce, I day. (This happened in England; London think I ought to give up bein' washed.” Tit-Bits tells it.) “Only yesterday an animal showed me gratitude. I was wandering along Why He Wished a Change. a stream in the country when I met a cow In a certain town—the Pittsburgh Chronin great distress. Her calf was drowning. icle, which tells the story, doesn't tell what I plunged in the water and rescued the calf, town--the local forecaster of the weather and the grateful cow licked my hand.” was so often wrong that his predictions be
"That wasn't gratitude," replied the friend. came a standing joke to his no small annoy“The cow thought she had twins.”
ance, for he was very sensitive. At length,
in despair of living down his reputation, he Turning on a Suffragist.
asked headquarters to transfer him to At a luncheon Dr. Lyman Abbott, so the other station. Washington Star reports, sat beside a suf
A brief correspondence ensued. fragist, who harangued him from the hors "Why,” asked headquarters, “do you wish d'oeuvre to the coupe jacques on the im- to be transferred ?”
“Because," the forecaster promptly replied, portance of a
With his urbane smile Dr. Abbott endured “the climate doesn't agree with me. the young lady's_eloquence till the coming of the coffee. Then he ventured
Murphy's Eye. very mildly :
"Oi, Oi!” chortled Casey; "an' did Ma"The importance of woman? The im- loney give yez th' black oye ?" portance of woman? I have heard nothing "He did not,” retorted Murphy with digbut the importance of woman' for the last nity, according to the Ladies' Home Journal, hour. Yet surely Scripture teaches us that "he give me only th' black.
Oi hod th’oye woman is but a side issue !"
ahl th' toime."
Bobby Was In a Hurry.
Ercrybody's gives us this:
Little Bobby's father was accompanied her grandmother to church one
a doctor, and morning, and when the contribution-plate Bobby liked nothing better than to take his came around she dropped in a couple of father's case in one hand, his overcoat in the pennies her father had given her. The old other, and go down the street for a block or lady was about to contribute also, when two to some imaginary patient. One winter's Gladys murmured, audibly: “Never mind, day, when he started out he forgot to close grandma'; I paid for two.
“Bobby,” called mother's voice sweetly,
"please close the door.” But Bobby was in As Little Mary Viewed It.
a hurry and went on.
(Continued on page 144)
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father's sterner voice, "close that door."
Bobby returned and closed the door. Some time later he came in quietly, put up the case and overcoat, and started upstairs.
“Bobby,” said mother, ingratiatingly, "how's your patient?"
"Dead," was the laconic answer. “Gone dead while I was shútting that old door."
An Oratorical Climax. In the House of Commons, a member from the Emerald Isle, speaking of the extension of the Irish franchise, ended his oration as follows:
"You should refrain from throwing open the floodgates of democracy, lest you pave the way for a general conflagration."
No Wonder He's Proud
Starting the Day Wrong.
a gloom on the face of the New England farmer, says the N. Y. Evening Post.
"What's the matter, Elijah?” asked his nearest neighbor. “Flapjacks given out over to your house?”
"Il'orse'n that,” said Elijah. “You know, 'twasn't apple year, and wife says we can't have any more apple pie for breakfast."
"Can't you make out if you have apple pie noon and night ?"
"I can, because I've got to,” said Elijah, "but, I tell you, it upsets me, starting in litbe day wrong like that.”
A Great Play. “Well,” said the man from the Cross-Bar Ranch, "we have everything over to Butte that's worth while, I guess. On January 14,
had the world-renowned bell-ringers; January 22, Della Brown, the famous lady cornet-player, and on January 28, grand production of 'Lewis the Cross Eye.' Believe me, that was great!”
"What did you say was the name of the play?" asked ihe Easterner.
"Here she am," said the rancher, producing a program from his shirt and pointing to the heading: “GRAND PRODUCTION Louis XI.”
You ought to be proud, too proud of the fact that there is one bond paper made in America of American materials-prouder still that this thoroughly American paper is the leader in quality and value.
For ten years Construction Bond has been made of new American rags clean factory clippings. Most other makers of similar grades have used "cheaper" imported rags-gathered from goodness knows where. And in those ten years Construction Bond has become the most widely used bond paper in the United States, the leader in quality among moderate priced papers.
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What It Sounded Like to Ella. Fine music and fine poultry
two things of which little Ella's father was very fond, says the Ladies' Home Journal. Recently he bought a talking machine and among other records was one of a very brilliant aria by a great coloratura soprano. The baby listened closely to the runs of the bewildering music until the singer struck some high arpeggios and trills at the close, when she exclaimed:
"Daddy, listen! She's laid an egg!”
A Blow to the Missionary Cause. A clergyman tells an amusing story, as reported in a London paper, of a worthy vicar in a rural parish who had waxed eloquent in the interest of foreign missions one Sunday, and was surprised on entering the village shop during the week to be greeted with marked coldness by the old dame who kept it.
On asking the cause, the good woman produced a half a crown from a drawer, and, throwing it down before him, said:
"I marked that coin and put it in the plate last Sunday, and here it is back in my shop. I knowed well them poor Africans never got the money !”
He Had the Car. In honor of a visit paid to his plant by the governor of the State, an automobile manufacturer, says Everybody's, once had a complete car assembled in something like seven minutes.
Scme weeks after this feat was heralded in the daily papers, the 'phone at the factory rang vigorously.
"Is it true that you assembled a seven minutes at your factory ?” the voice asked.
"Yes,” came ihe reply. “Why?”
"Oh, nothing,' said the calm inquirer, "only I've got the car !”
It Could Be Done. “Patience and perseverance will accomplish all things," was a favorite saying of an old
(Continued on puge 146)
Driwal Concrete Coatings
HE following letter was sent us by the Editor of one of
the leading journals published in the interests of users of
cement—."I found that The --- Stone Co., , were using Driwal on their cast concrete blocks. By its use they have reduced the percentage of absorption of moisture down to 3%. So you can see that they, by using Driwal, are able to do better than the most stringent codes and specifications require.”
Driwal is specified by architects for concrete, cement,
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Artone is the oil paint for a durable, artistic, sanitary and economical coating for interior walls, ceilings and woodwork. It produces a beautiful, velvet-like finish which is sanitary because washable and easy to clean.
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Send for any or all of the following: A. Driwal Book; B. Bilchaco Cement Floor Coating Book; C. Artone Flat Finish Color Chart; D. Artone French Glaze Color Chart.
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